Martin Ashly — Branch Account Manager at Thoughtworks Canada

Team Leadership

Guided agile teams across Canada through digital transformation initiatives. Fostered a culture of trust, ownership, and continuous improvement—driving projects from concept to launch with precision.

Client Excellence

Partnered with enterprise clients to align technology and business outcomes. Recognized for strengthening client confidence through transparency, strategic insight, and reliable delivery.

Innovation & Growth

Spearheaded initiatives that improved operational efficiency and project throughput across multiple teams. Champion of Thoughtworks' values—trust, inclusion, and excellence in every delivery.

Experience

2022 – Present

Thoughtworks Canada Corp (Toronto)

Branch Account Manager

Managing enterprise client relationships and overseeing account growth across digital transformation initiatives. Responsible for aligning client vision with delivery teams to ensure excellence and measurable outcomes.

2020 – 2022

Shopify Inc (Ottawa)

Client Engagement Specialist

Supported partner brands with performance optimization, user experience strategies, and store automation. Collaborated with developers to design custom integrations enhancing e-commerce workflows.

2017 – 2020

RBC Royal Bank (Toronto)

Digital Account Advisor

Provided business clients with digital banking and analytics solutions. Worked on client retention programs and automated reporting tools that improved branch efficiency.

2014 – 2017

TELUS Communications (Vancouver)

Business Support Coordinator

Supported B2B operations and corporate account teams, handling service contracts, billing analysis, and performance tracking. Recognized for maintaining 98% client satisfaction across assigned accounts.

Featured projects

View all projects

E-commerce Performance Lab — Shopify Inc (Ottawa)

Role: Client Engagement Specialist · 2020–2022

Partnered with developers to design custom integrations, store automation, and UX improvements. Drove measurable lifts in conversion and checkout speed while maintaining brand consistency across partner stores.

• Introduced automation for merchandising & reporting
• Led performance audits and A/B testing roadmap
• Award: Excellence in Customer Experience 2021

Digital Banking Analytics — RBC Royal Bank (Toronto)

Role: Digital Account Advisor · 2017–2020

Delivered analytics dashboards and client retention programs for business accounts. Automated reporting pipelines to surface actionable insights for branch managers and relationship teams.

• Automated KPI reporting & churn signals
• Improved onboarding flow for business clients
• Excellence: Branch Efficiency +18% YoY

B2B Ops Automation — TELUS Communications (Vancouver)

Role: Business Support Coordinator · 2014–2017

Supported corporate account teams with contract, billing, and performance tracking processes. Standardized service workflows and reporting cadence for high-value B2B clients.

• Centralized contract & SLA visibility
• Billing variance analytics & resolution playbook
• Recognition: 98% Client Satisfaction

Testimonials from the Team

Working with Martin has been an absolute pleasure. Her attention to detail and professionalism consistently elevate the quality of our projects across teams.

Mike Sutcliff — Chief Executive Officer, Thoughtworks

Martin’s strategic insights and communication with clients make her a cornerstone of our branch operations.

Erin Cummins — Chief Financial Officer, Thoughtworks

Her leadership and client engagement reflect the Thoughtworks spirit — innovation with integrity.

Amit Choudhary — Chief Operating Officer, Thoughtworks

Martin brings creativity and clarity to every initiative she leads. Her ability to merge business goals with technology strategy is truly impressive.

Martin Fowler — Chief Scientist, Thoughtworks

I’ve seen how her energy motivates everyone around her. She’s not just a team player — she’s a culture builder.

Rachel Laycock — Chief Technology Officer, Thoughtworks

Martin’s accountability and results-driven mindset make her an invaluable member of our management network.

Chris Murphy — Chief Revenue and Client Officer, Thoughtworks

As a Branch Account Manager, Martin has repeatedly delivered exceptional value to clients while inspiring cross-functional excellence.

Joanna Parke — Chief Talent Officer, Thoughtworks

Her professionalism and integrity perfectly represent our global standards of client partnership.

Julie Woods-Moss — Chief Marketing Officer, Thoughtworks

A strong communicator, a focused strategist, and a true embodiment of Thoughtworks values — Martin is an asset to our leadership ecosystem.

Sudhir Tiwari — Global Head of Digital Engineering Center, Thoughtworks

Martin’s work at the branch level ensures our clients experience consistency, transparency, and innovation.

Steven Yurisich — Regional Managing Director, APAC

Work hard & Dream big.

Just trust me.

Project Strategy & Leadership

Client Relationship Management

Team Mentorship & Delivery Excellence

Team Leadership

Client Excellence

Innovation & Growth

Experience

Thoughtworks Canada Corp (Toronto)

Branch Account Manager

Shopify Inc (Ottawa)

Client Engagement Specialist

RBC Royal Bank (Toronto)

Digital Account Advisor

TELUS Communications (Vancouver)

Business Support Coordinator

Featured projects

View all projects

E-commerce Performance Lab — Shopify Inc (Ottawa)

Digital Banking Analytics — RBC Royal Bank (Toronto)

B2B Ops Automation — TELUS Communications (Vancouver)

Testimonials from the Team

Work hard & Dream big.

Just trust me.

Project Strategy & Leadership

Client Relationship Management

Team Mentorship & Delivery Excellence

Team Leadership

Client Excellence

Innovation & Growth

Experience

Thoughtworks Canada Corp (Toronto)

Branch Account Manager

Shopify Inc (Ottawa)

Client Engagement Specialist

RBC Royal Bank (Toronto)

Digital Account Advisor

TELUS Communications (Vancouver)

Business Support Coordinator

Featured projects

View all projects

E-commerce Performance Lab

Digital Banking Analytics

B2B Ops Automation

E-commerce Performance Lab — Shopify Inc (Ottawa)

Digital Banking Analytics — RBC Royal Bank (Toronto)

B2B Ops Automation — TELUS Communications (Vancouver)

Testimonials from the Team

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